Failed Innovations in Brand Extension #1550: Becoming the Official Mugs Provider of the White House Beer Summit
by Brian Phillips · October 22, 2009
Of course, our biggest mistake was inviting Steven Gerrard.
Article URL: http://www.runofplay.com/2009/10/22/failed-innovations-in-brand-extension-1550-becoming-the-official-mugs-provider-of-the-white-house-beer-summit/
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